The Impact of Digital Transformation in the Hospitality Industry on Tourism Consumption Experience

Ren-Ze Yu ( International Hotel Management, City University of Macau, Macau, 999078, China )

https://doi.org/10.37155/2972-4813-0301-4

简介

With the rapid development of information technology, digital transformation has become a crucial means for industries to enhance competitiveness and optimize customer experiences. As an essential part of tourism consumption, the digital transformation of the hospitality industry has had a profound impact on tourism consumption experiences. This paper aims to explore the current status and trends of digital transformation in the hospitality industry, analyze its specifc impact on tourism consumption experiences, and provide relevant recommendations.

关键字

Hospitality industry; digital transformation; tourism consumption experience; impact

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参考文献

[1]Chen, Yan. (2024). Thoughts and Suggestions on the Digital Transformation of the Tourism and Hotel Industry. Tourism Review, (12), 147-149.
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[4]Liang, Jiaojiao. (2024). Research on the Digital Upgrade Path of the Hotel Industry from the Perspective of Cultural Tourism Integration. Western Tourism, (15), 89-91.

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